Closed Loop Opt In
Subscribers will sign-up to receive your newsletters using a “Closed Loop Opt In” form. This means that after submitting their email address to the list, they’ll receive an automated verification email before being added to live distribution lists. This verification email includes a link which once clicked, closes the loop and activates their subscription. Taking this precaution helps ensure legitimate ownership of email addresses as they're added to your list.
If you already have a list of verified recipients, we can import it for you requiring only new subscribes to follow the verification process.
Unlimited Lists/Categories
What's a list? Let’s say you want to distribute a company e-newsletter and also send promotions for upcoming events. Some of your recipients may only want the emails related to upcoming events while others might want to receive all emails. Having multiple lists for your subscribers to opt in or out of, puts them in control of receiving only the communications they’re most interested in. This practice lends itself to building a more targeted list of recipients and more effective overall communication.
A subscriber can manage their inclusion to any or all of your lists without the need for your interaction. This keeps subscriptions running smooth and automates what would otherwise be large amounts of maintenance.